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Ferrando Guillem, IvanAuthorJuárez Varón, DavidAuthorMengual Recuerda, AnaAuthor

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Análisis del impacto de las tipografías serif y sans aplicando neurociencia

Publicated to:Journal Of Marketing & International Business. 5 (3): 308-320 - 2018-01-01 5(3), DOI: 10251/124599

Authors: Hernández Barbera, Lorena; Ferrando Guillem, Ivan; Juárez Varón, David; Mengual Recuerda, Ana

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BiometríaEye trackingMapa de calorMarketingNeuromarketingSansSerifTipografía

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Impact and social visibility

It is essential to present evidence supporting full alignment with institutional principles and guidelines on Open Science and the Conservation and Dissemination of Intellectual Heritage. A clear example of this is: