{rfName}
In

Indexado en

Ámbito

Cádiz, España

Investigadores/as Institucionales

Diego Más, José AntonioAutor o Coautor

Compartir

13 de enero de 2025
Trabajos presentados en Congresos u Otros Eventos
>
Comunicación
No

Influence of beer packaging in consumers sensory perception

Presentado en: 21st International Congress on Project Management and Engineering (ICPME 2017) (Cádiz, España. . 2017) - (2017-07-12 / )

Publicado en: - ()

Autores:

Diego Más, José Antonio
[+]

Resumen

Product packaging play an important role for the sensorial and affective perception of the product that they contain. Centered on beer consumption in Mexico, this research explores the subjective perception of two beer types and between three types of jar
[+]

Palabras clave

sensory perceptionproduct designpackaging

Indicios de calidad